The Product
We Don't Want To Make
Brief: Increase awareness of Electrolux Group's sustainability efforts.
Solution: A fictional product that could become real if we don't start taking climate threats seriously. The product will be featured on Electrolux's website for a period and later published as OOH-posters.
Team: Alexandra Netterberg, Almy Kjellberg, Cathrine Towa, Elon Svensson, Isabella Wretman, Lisa Hardebring, Magda Wendel Bommacro,